Just another Tenkitch blog on booklikes

With consumers increasingly eating out nowadays, restaurant sales alone exceeded € 85.4 billion in 2017, up 3.6% on estimated 2016 sales. Revenues also increased in the last year - and in 2019 this increase will not abate! However, if you want to succeed in this fast-growing and highly competitive marketplace, it is important to run your business as efficiently as possible and to follow some best practices.

The following tips will help you better understand what you should consider when designing your new restaurant menu, for example. This makes your card easy to read, consistent with your brand image and optimized to significantly increase your revenue.

1. Describe your dishes as clearly as possible

Use descriptive adjectives in your menu to help your guests better understand what the dishes look like, taste, or what consistency they have. For example, words like crispy, creamy, or fried tend to evoke a particular inner image and address different senses.

2. Summarize

Make sure that the descriptions of the menu items are short and to the point. Your customers do not always want to spend a lot of time reading long  and detailed descriptions. This could even cause your business to slow down overall. Orient yourself to a text about two lines and describe the ingredients, the taste, the consistency and the look.

3. Mention the origin of your ingredients

If your ingredients come from a special location, you can give your dishes a special value by mentioning this. "Sun-ripened Italian tomatoes" sounds much more delicious than just "tomatoes"! While this will make your meals more appealing to guests, do not overdo it and only state the true source of the ingredients - because your customers will be able to spot false claims!

Looking for a cash register system?
Read our POS Buyers Guide to find the perfect software for your restaurant!

Now for the whitepaper

4. Display your prices correctly

This step can be a bit difficult. Although currency symbols cause restaurant visitors to judge the quality of the dishes on the basis of prices, many opt for the cheaper menu items anyway. Restaurants that avoid the currency symbols on the menu are known to generate higher revenue over the long term . If possible, avoid points or zeroes according to the price. This has a similar psychological effect on consumers.

For more tips on the best pricing strategies for your menu, read our article on pricing policy !  

5. Represent your brand

Your menu should not only contain clear descriptions of your dishes, but also offer the opportunity to present your brand. Studies show that an average visitor spends no more than 109 seconds looking through the menu. Keep this in mind when determining the menu style and structure and how to present your best offers as effectively as possible. Not only sorting your dishes into categories, but also making it easy for your guests to quickly scan the titles. Emphasize certain points in bold, italic, or other fonts and use your brand colors.

6. Brag about your dishes

Most people think figuratively and no matter how good the descriptions of their dishes are, sometimes it just needs the support of pictures. Find a professional photographer and have the most beautiful and appealing works of your chefs photographed. Good pictures can show exactly what your dishes look like, so your guests can decide what they want to order more quickly. Do not forget to add captions so that visitors can easily read the description of the court and make the right order.

7. Run multiple languages

If your restaurant is located in a location with a lot of tourism, a translated menu can be extremely helpful. So you can not only serve your regular guests, but also easily new visitors. However, a translation can be difficult if you also need a custom design for the new text. Depending on what you want to do, you either need a new set of menus in a different language, or you may need to adjust the space in your previous map. If you choose two languages ​​in a menu, you should represent both languages ​​equally and avoid putting a language in the foreground.

8. Brainstorm for an optimal layout

Have you ever been in a restaurant that serves great food but has a horribly designed menu? Were you a little irritated that you had to read all the detailed descriptions, since a short fly over the map was simply impossible? Learn from these mistakes! The cover, colors, material and style are critical to the overall impact your menu has on visitors. Imagine your menu as a complement to your wholesale restaurant equipment: The theme of your interior design should also be reflected in the map.

The Combi Oven is a product that combines baking, grilling, boiling and heating. This machine not only saves a lot of equipment such as ovens, ovens, furnaces, etc., but also saves kitchen space and operators, greatly reducing operating costs. . The Combi oven can cook a variety of dishes, full-featured, multi-purpose machine, the machine uses a vortex fan to supply air heating, simple and convenient operation, uniform heating, does not damage the important nutrients of food, and ensures the color of food cooked. Aroma, taste and taste.

What are the Features of Commercial Combi Oven?

1. This machine is made of all stainless steel. The overall visual effect is elegant and luxurious. The corners are carefully polished, the handle is smooth and heavy, corrosion-resistant, rust-free and easy to clean.
2. Automatic steam exhaust function, the top adjustable steam exhaust function, can automatically exhaust steam during the heating process to ensure the baking effect.
3. Simple and easy to control panel, the use of simpler, stylish technology.
4. Automatic spray, spray produces steam, not easy to scale, steam can retain the nutrients of food, not easy to lose.
5. Grill card position, five-layer grill, steaming space can be arbitrarily distributed, easy to enjoy food, and the use of food-grade stainless steel material, safe and more assured.
6. Hot air circulation system, wrap-around heating mode, 360-degree space heating, thermal circulation system, evenly heated on all sides, let the food baked crispy and tender.
7. High temperature explosion-proof glass, using high-quality special heat-treated explosion-proof high temperature glass, so that the steam oven to obtain better insulation effect.

The Advantage of Combi Oven:

1. The function is more abundant: the steaming and baking machine can not only realize the pure steaming and pure roasting function, but also realize the steaming combined cooking function, which can realize the cooking effect that can not be achieved by a single steamer or oven which is meat roasting, high temperature steaming and so on. , greatly enriched the variety of cooking dishes. In addition, some steaming ovens even have bottom-baked and spin-baked functions, and their richness of functions is even more difficult to compare with a single steamer or oven.
2. Easier to clean: After the meat is baked in a single oven, the oil splash on the inner cavity is difficult to erase. This is the biggest headache for oven users, but the steaming machine can use the pure steam function to soften the oil. It is easy to clean with a rag, and the bottom of the steaming machine is flat. There is no exposed heat pipe, which is more convenient to wipe.
3. Save space and electrical costs. Now the kitchen space is relatively tight, and every space must be used to the maximum. The two-in-one steamer can save half of the space. In addition, the cost of purchasing one will be lower than the cost of the two.
4. The preheating time required for cooking food in the Com-bi steaming oven is very short. The constant cooking chamber temperature and maximum steam saturation make the cooking process even and soft. The cooked food maintains the original flavor and at the same time, the closed heating. In space, the combination of steaming and hot air prevents food from drying out, minimizing the loss of food weight. 360° hot air circulation, even heating, so that the color of the food surface is uniform, not to let the food oxidize vitamin loss, important nutrients are not destroyed and, most importantly, the amount of oil used will be reduced, and the dishes will be more health.

Source: https://www.restaurantwholesale.net/blog/post/commercial-combi-oven-powerful-oven-for-baking/